Understanding the Out of Home audience is critical for advertisers right now.
With our partners, adsquare, and powered by Clear Channel Radar®’s market leading methodology, we’re monitoring a huge mobile dataset to learn how Clear Channel’s portfolio is currently performing vs. pre-lockdown levels.
What’s so good about the methodology?
We’re analysing data of circa 7m devices, around 10% of all of the devices in the
UK, with all of the data GDPR compliantly anonymised and aggregated. The
super-granular level of our data means we can detect exposure to individual
panels, rather than broad mapped areas, accurately monitoring and understanding the volume of audience exposure to our portfolio and environments.
weekly, check out the current headlines and key data stories:
The OOH audience has returned, and brands are jumping back onto our portfolio to capture their audiences attention.
We’ve made Out of Home easy to buy to help advertisers reconnect with people as they emerge from lockdown.
Discover the latest opportunities to reach your audience, and who’s already reaching them.
Do you have a media brief you're working on, or a defined audience you're targeting? Get in touch with us for the latest insight.
A sales representative will be in touch with you shortly.
Connect with us on twitter to keep up-to-date on all things Out of Home.
- Team CC