Creating the future of media | Clear Channel
Amazon Prime Campaign on Clear Channel's Storm Cromination site

About Clear Channel

Clear Channel UK is part of Clear Channel Outdoor – one of the world’s leading Out of Home media owners.

Clear Channel's UK Managing Director Richard Bon presenting on stage at an Upfront event
01  Our Mission

Creating the future of media

Our bold mission is to Create the Future of Media, transforming our estate to the benefit of all our stakeholders, through data-driven digital innovations and infrastructure that's environmentally and socially conscious. 

We see a future where our infrastructure is connecting people, actively enhancing the environment, and playing a positive part in everyone’s lives. 

02  Our Purpose

A Platform for Brands & a Platform for Good

Clear Channel’s purpose is twofold: A Platform for Brands & a Platform for Good. We are delivering advertisers’ media objectives whilst positively impacting the world around us. 

 

A bus shelter in Brighton with a living roof and a solar panel
03  Responsible Media Owner

Sustainability

We acknowledge our responsibility to help protect the environment and the communities we serve, not only for the future of our business, but for the future of the planet.  

We’re focusing on reducing our carbon footprint and other environmental impacts across our operations and are committed to being Carbon Net Zero by 2030 (Scope 1 & 2) and by 2045 (Scope 3).  

A Clear Channel operative installing a living roof on a bus shelter standing on a cherry picker
04  People Behind the Posters

Our People

Our talented team of more than 600 people work in 14 locations nationwide to provide stunning advertising, as well as cleaning and maintaining street furniture to make the urban environment better for local communities. Clear Channel has long-term partnerships with brands, agencies, landlords and local authorities, helping advertisers reach people in public spaces across the country.

We are the People Behind the Posters.

05  Our Leaders

Our Leadership Team

Justin Cochrane, CEO of Clear Channel Europe & UK smiling

JustinCochrane

CEO, UK & Europe
Will Ramage, Joint Managing Director at Clear Channel UK, smiling

WillRamage

Joint Managing Director
Richard Bon, Joint Managing Director at Clear Channel UK, smiling

RichardBon

Joint Managing Director

KateDouglas

Chief People Officer
Martin Corke, Chief Marketing Officer at Clear Channel UK, smiling

MartinCorke

Chief Marketing Officer
Louise Stubbings, Creative and Partnerships Director at Clear Channel UK, smiling

LouiseStubbings

Partnerships & Creative Director
Mark Smith, Sales Director at Clear Channel UK, smiling

MarkSmith

UK Sales Director
Aimee McKay, Client Partnerships Director at Clear Channel UK, smiling

AimeeMcKay

Client Partnership Director
Bryan O'Sullivan, Delivery Director at Clear Channel UK

BryanO’Sullivan

Delivery Director
David Shepherd, Trading Director at Clear Channel UK, smiling

DavidShepherd

Trading Director
Kelly Moore, Sales Operations Director at Clear Channel UK

KellyMoore

Sales Operations Director
Lee Mead, Direct Sales Director at Clear Channel UK

LeeMead

Direct Sales Director
George Manns, Portfolio Strategy Director at Clear Channel UK, smiling

GeorgeManns

Portfolio Strategy Director
Salvatore Viola, Strategy Director at Clear Channel UK

SalvatoreViola

Strategy Director
April Smith, Finance Director at Clear Channel UK, smiling

AprilSmith

Finance Director
06  History
Our History
More O'Ferrall billboard on a street in 1936

1936

More O’Ferrall is formed.

First Adshel poster on a bus shelter in 1967

1967

The Adshel brand is launched.

Prestige Paint ad on a billboard in 1996 with a car driving by

1996

More O’Ferrall is rebranded as More Group.

Clear Channel advertising panel outside Sainsburys supermarket with a shopper walking past

1998

Clear Channel Communications acquires More Group and Town & City Billboards and is awarded the Sainsbury’s Outdoor Media Estate contract.

An advertising panel in a shopping mall, part of Clear Channel's acquisition of Foxmark

2001

The company acquires Foxmark, making it the major player in the shopping mall market.

A Carlsberg ad on a Clear Channel billboard with illumination in 2002

2002

The company is renamed as Clear Channel UK.

A large format premium advertising site that was acquired in 2006

2006

Clear Channel UK buys Van Wagner in the UK and launches the Pinnacle brand, making it the market leader in premium format advertising.

A digital roadside billboard that was launched as part of a new network in 2008

2008

The digital roadside network is formed and the Interact mobile services division is launched. Bain Capital Partners LLC and Thomas H Lee Partners LP acquire the company.

A Magners ad on a Clear Channel roadside billboard

2009

The digital malls network, national dry-posted billboards and WAVe ‘proof-of-posting’ technology are launched. William Eccleshare is appointed President and CEO of Clear Channel International.

The Cromination site consisting of six panels became available in 2010

2010

The ‘Cromination’ (six consecutive panels on the Cromwell Road) becomes available for the first time in 10 years.

A Socialite digital advertising screen in a bar

2011

The Socialite network of digital screens in bar environments is launched. The UK’s first roadside network of digital bus shelter panels is launched in London (LD6) and Clear Channel creates the Play division. Clear Channel is named as a Sunday Times ‘Best Green Company’ for the first time.

A Penguins movie ad on a digital screen in a busy shopping mall

2012

The first campaigns are run on interactive digital screens through our Create division. Clear Channel acquires Vision Media Group, making it a leader in the digital mall environment, and becomes a Silver Patron of the Prince’s Trust.

Mobile tag on a bus shelter, including a QR code and NFC

2013

Clear Channel rolls out the Mobile Platform, a network of 10,000 mobile tags at city centre roadside panels, and launches Storm, a new super-premium brand for large format digital advertising.

An Audi ad on a digital billboard on a busy road

2014

The Mobile Platform is rebranded as Connect. Clear Channel installs the world’s first Twitter-activated vending machine and trials its first solar powered 6-sheet bus shelter. Clear Channel launches the playLondon proposition: a purpose-built network of 40 large format digital screens, the expansion of Storm to 20 sites and LD6 is rebranded as Adshel Live.

Cromination advertising site in London that became part of the Storm network

2015

Clear Channel launch first contactless donation campaign, ‘Tap to Beat Cancer’. Clear Channel and Amscreen announce digital screen partnership, Justin Cochrane is appointed CEO of Clear Channel UK, and Storm begins nationwide expansion transforming the ‘Cromination’ into Storm, Cromination London.

A tree being planted in the ground as part of the roll-out of new phone kiosks

2016

Adshel Live is rolled out nationwide, Clear Channel acquires New World Payphones business to transform UK high streets with state-of-the-art digital kiosks, Clear Channel retains Sainsbury’s advertising contract and wins Asda advertising contract.

A phone kiosk on a high street at night

2017

Automation programme goes live with the launch of the ad platform, national digital footprint continues to grow, driven by Adshel Live & installation of NWP kiosks in London.

A sea visual to accompany the launch of Clear Channel's brand positioning called The Difference

2018

Clear Channel integrates its proprietary automated buying system with Posterscope’s location analytics, planning and trading platform, ECOS; Adshel Live is launched in the West End; and Clear Channel launch ‘The Difference’.

An Adshel Live advertising screen on a busy high street with a Nivea ad

2019

Clear Channel separates from parent company iHeartMedia, Justin Cochrane becomes European CEO, Richard Bon & Will Ramage become Joint Managing Directors, and Adshel Live becomes the UK’s largest digital Out of Home network.

An easyJet ad on a digital roadside billboard at nighttime

2020

Clear Channel remains committed as a Platform for Good during the COVID-19 pandemic, launches campaign planning mobile data platform RADAR in Europe, and installs its 100th Billboard Live screen in Manchester. 

An Adshel Live advertising screen promoting LaunchPAD, Clear Channel's programmatic offering.

2021

Clear Channel joins Ad Net Zero in support of climate action, installs its 2500th Adshel Live panel in the UK, introduces new dedicated programmatic offering – Clear Channel LaunchPAD, and established Clear Start to aid start-ups seeking to scale through Out of Home advertising. 

A group of men in reflective jackets standing in front of a  living roof bus stop.

2022

Clear Channel becomes one of the biggest programmatic media owners in Europe, delivering over 1 billion impressions monthly, expands LaunchPAD in the UK, installs the 100th Bee Bus Stop in the UK, and becomes the first Out of Home media owner to commit to ambitious Science Based Targets initiative. 

07  Industry

We’re an active member and champion of the Out of Home sector, the wider advertising industry and its people.

Advertising Association

We’re a member of the Advertising Association alongside more than 50 other businesses across advertising and media. As a collective, we work to drive engagement and advocate for advertising’s contribution to the economy, society and people.

Balance OOH

We’re a contributing member of BALANCE, a collective of media owners and specialist agencies from the Out of Home media sector, working side-by-side to attract and develop the best talent for Out of Home media.

NABS

We work closely with NABS who provide support to improve the wellbeing of people working in the advertising and media industry.

Outsmart

We’re founding members of Outsmart, the Out of Home industry body. Outsmart’s goals are to inform, educate and inspire advertisers and people to do wonderful things in Out of Home.

The Marketing Society

We're a part of The Marketing Society, a global community of marketing leaders. The Marketing Society's community of over 2800 members unites change-makers who aim to achieve a positive impact together, as a community.

A poster advertising White Stuff clothing on an Adshel Live screen at a bus shelter on a busy high street.
08  Nationwide

Here in the UK, we’re one of the largest Out of Home media and infrastructure companies, operating more than 33,000 advertising sites nationwide and employing more than 600 people in 14 locations. 

We are committed to delivering effective advertising solutions for global brands and local advertisers while making a positive contribution through our own ventures and partnerships across many community, environmental and social projects. 

09  Accreditations
BMTrada ISO 9001, 14001 and 45001 certification