Natalie Hollands | Author | Bauer Media Outdoor

Natalie Hollands

Natalie Hollands, Client Partner at Bauer Media Outdoor

Professional Background: 

With 20 years of experience in Out of Home advertising and a decade at Bauer Media Outdoor, Natalie Hollands brings a deep understanding of client partnerships and media strategy. As Client Partner, she plays a key role in building meaningful relationships with agencies and brands, ensuring campaigns are impactful, efficient, and aligned with client goals. 

Expertise: 

  • Client Partnerships: 
    Natalie builds long-term, trusted relationships with agency and brand partners, acting as a strategic advisor across the Retail, Telecoms and Technology categories. 

  • Campaign Strategy: 
    She collaborates with clients to shape effective Out of Home strategies that deliver measurable results. 

  • Media Planning: 
    With a strong grasp of the media landscape, Natalie guides the planning process to ensure creative and commercial success. 

  • Team Leadership: 
    Over her time at Bauer Media Outdoor, she has led teams across agency and specialist roles, championing collaboration and excellence.  

  • OOH Industry Knowledge: 
    With two decades of experience across leading OOH businesses, Natalie brings a wealth of insight into market trends, audience behaviours, and media innovation. 

Natalie Hollands is a highly experienced OOH professional, trusted by clients for her strategic thinking, media expertise, and partnership-led approach. Her leadership and knowledge make her a key voice in the world of Out of Home advertising